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A marketing manager suggests that a well-managed media campaign would help ensure the success of your change initiative. How would you rate the marketing manager's
A marketing manager suggests that a well-managed media campaign would help ensure the success of your change initiative. How would you rate the marketing manager's level of influence? Instruction: Choose the option that best answers the question. Answer Choices Low. His political influence is minimal and while his cooperation or lack of it would have an impact on the implementation of the project, it would have low influence on the decision-making process. Medium. While his cooperation would be important, he does not have the level of influence needed to make or break the change project. High. He would have significant influence over the change project
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