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A medical supply company has a total of 1 2 salespeople available in any of its 3 primary service regions - the East, the South,
A medical supply company has a total of salespeople available in any of its primary service
regions the East, the South, and the Midwest during the next month. A salesperson in the East earns
$ in profit per month for the company, a salesperson in the South earns $ and a salesperson in
the Midwest earns $ The Eastern region requires at least salespeople in the upcoming month.
The company has a total of $ per day available for expenses for the sales team. A salesperson in
the East has average expenses of $ per day, a salesperson in the South has average expenses of
$ per day, and a salesperson in the Midwest has average daily expenses of $ The minimum
number of salespeople assigned in the upcoming month is while the maximum assigned is The
Southern region requires between and salespeople while the Midwest region requires or more.
The company wants to determine the number of salespeople to assign to each region to maximize
profit.
a Formulate an integer programming model for this problem.
b Solve this model by using the computer.
c What is the difference in profit for the model using integer constraints compared to the model
without the requirement of integers?
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