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A new product has per-unit variable costs of $15 and estimated value to the customer of $45 per unit. Products in this category have been

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A new product has per-unit variable costs of $15 and estimated value to the customer of $45 per unit. Products in this category have been selling at around $35 per unit. The approximate price for this product that would be suggested by Skimming strategy! Select one: O a. set a price just above VC ($18 or $20) O b. all of the above O c. set a price in the middle ($30 - $35) O d. set a price just a little bit below VTC ($40 or $42)

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