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A product like Frozen Sweet potato Fries is analyzed for a marketing strategy. The product is targeted for health-conscious families with mid-ranged income. How
A product like " Frozen Sweet potato Fries" is analyzed for a marketing strategy. The product is targeted for health-conscious families with mid-ranged income.
How would you recommend improvements to the product strategy for a product specifically "frozen sweet potato fries" ? How should the product change as it moves through the Product Life Cycle (PLC)?
How would you recommend price strategy to the product?
How would you recommend distribution strategy and promotion?
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