A recent study of gender preferences among car shoppers found that men and women equally favour economy cars. A marketing analyst doubts these results. He believes that gender differences exist with respect to the purchase of an economy car. He collects data on 400 recent car purchases cross-classified by Gender and Car Type (economy car versus non-economy car). The results are shown in Table At the 10% significance level, determine whether the sample data support the marketing analyst's claim.

Car Preferences by Gender Car Type Gender Economy Car Noneconomy Car Row Total Female 50 60 110 Male 120 170 290 Column Total 170 230 400