A regional supermarket chain runs print, radio, and television advertisements announcing that 1 percent of its sales is donated to local after-school programs for underprivileged youth. This is an example of O market segmentation sustainable marketing o generational marketing OO product differentiation cause-related marketing approach. A firm that uses the selling concept takes a(n) o niche marketing societal marketing outside-in Inside-out Which of the following marketing strategies should marketing managers focus on to manage detailed information about individual customers and carefully manage customer touchpoints to maximize customer loyalty? the societal marketing concept customer-managed relationships customer divestment partner relationship management O customer relationship management