Question
A restaurant reaches out to your marketing agency, Customer Interactive, about increasing customer traffic inside the restaurant and with online orders. The restaurant has tried
A restaurant reaches out to your marketing agency, Customer Interactive, about increasing customer traffic inside the restaurant and with online orders. The restaurant has tried to attract customers on social media with regular posts, but it is not seeing any return on investment. You observe that the restaurant is not capitalizing on consumers motivational drive states. Which strategy would you choose below to take advantage of motivational drive states?
Video posts with closeup shots of food, emphasizing the ingredient descriptions and associating the imagery with the word hungry A screenshot of the restaurants menu listing their products with no pictures A video of the restaurant owner inviting people to come visit the restaurant for the deal of the day A stock photo of food that is not made by the restaurant with a discount code |
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