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A retailer wants to explore the development of a new or improved product in order to attract new customers. For this purpose, the retailer asks
A retailer wants to explore the development of a new or improved product in order to attract new customers. For this purpose, the retailer asks you to conduct research and create a design brief for this product.
The new or improved product should:
be human or usercentred
have low adverse environmental impact
be technically feasible for development and market launch within one to five years
not be likely to cost more than the potential market will bear.
Here is a list of product areas that are of interest for the retailer. You should choose ONE to work on:
a product to improve fitness
a product for small kitchens or bathrooms
a product to help children under years old to learn
a product to encourage and enable people living in towns or cities to grow their own vegetables
a product to aid independent living for elderly or disabled people
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