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A shopper walks into a Target and notices their GPS no longer functions. However, when they pull up the Target app on their mobile device,
A shopper walks into a Target and notices their GPS no longer functions. However, when they pull up the Target app on their mobile device, they are still able to search product locations within the store. This is an example of:
Notificationbased marketing
Augmented reality
Geofencing
Browser Bluetooth
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Modern Database Management
Authors: Heikki Topi, Jeffrey A Hoffer, Ramesh Venkataraman
13th Edition
0134773659, 978-0134773650
