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A small manufacturing company that currently employs 250 workers. Due to the weak economy, it is necessary that they lay off 100 of these workers.

A small manufacturing company that currently employs 250 workers. Due to the weak economy, it is necessary that they lay off 100 of these workers.

Which of the key channels discussed in Chapter 5 would be most appropriate and effective for communicating this news? Be sure to take into consideration the type of news and the number of people involved. Explain.

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