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A small organization will LIKELY have the following disadvantage Question 3 options: 1) Customer and prospect data proliferated throughout the organization with no thoughts to
A small organization will LIKELY have the following disadvantage Question 3 options: 1) Customer and prospect data proliferated throughout the organization with no thoughts to a single view of the customer 2) High cost of creating a single accurate customer view may be prohibitive 3) Difficulty in gathering a large enough training dataset for forecasting purposes 4) Functional structure and silos 5) Large employee base - leading to high complexity in change management, CRM training and implementation
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