A tree provider to plant nurseries is trying to use customer lifetime value to determine the value of its customers. Two customers are shown below. Use customer lifetime value to determine the importance of each customer. Use an 8 percent discount rate. Expected Lifetime Do not round intermediate calculations. Round your answers to the nearest dollar. NPV (Customer A): $ NPV (Customer B): $ What do you recommend? -Select- is more important. Avg. Annual Sales Avg. Profit Margin Customer A: $18,000 20% Customer B: $14,000 15% 12 years 7 years