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A unique strength relative to competitors that provides superior returns, often based on quality, time, cost, or innovation, is referred to as a marketing
A unique strength relative to competitors that provides superior returns, often based on quality, time, cost, or innovation, is referred to as a marketing edge. creative advantage. distinctive competency. competitive advantage. core benefit.
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Cost Accounting A Managerial Emphasis
Authors: Horngren, Srikant Datar, George Foster, Madhav Rajan, Christ
6th Canadian edition
978-0132893534, 9780133389401, 132893533, 133389405, 978-0133392883
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