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A U.S. firm wants to enter a global market, and is searching for the right cultural fit. What would be an indicator that the firm
A U.S. firm wants to enter a global market, and is searching for the right cultural fit. What would be an indicator that the firm should enter a particular market? if consumers in the new market purchase other U.S. goods if U.S. companies have failed in their export of goods to the market if the new market buys high priced international products if the other firms are highly competitive with global entrants
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