A veterinarian of cue is considering a direct-mail local coupon campaign. After purchasing a list of local residents and removing all current customers, the veterinarians of co offers a $30-off coupon. Complete the following chart to evaluate the effectiveness of the effort. Distribution Costs Coupons Redeemed Redemption Costs Total Campaign Costs Cost per Buyer Total Campaign Pro t ROI Break-even Incremental Unit Sales per Redemption Do you believe that this campaign will be effective? Why or not? A veterinarian of cue is considering a direct-mail local coupon campaign. After purchasing a list of local residents and removing all current customers, the veterinarians of co offers a $30-off coupon. Complete the following chart to evaluate the effectiveness of the effort. Distribution Costs Coupons Redeemed Redemption Costs Total Campaign Costs Cost per Buyer Total Campaign Pro t ROI Break-even Incremental Unit Sales per Redemption Do you believe that this campaign will be effective? Why or not