A website that sells software made 100 sales of $200 each from 2,000 sessions (for a total of $20,000 in revenue and profit - the marginal cost of these sales was $0.) The average cost to generate each session was $5 (the traffic came from a paid advertising campaign). Were these 2,000 sessions profitable? Yes No A lead generation website received 1,000 visitors, gained 80 leads, and booked jobs with 20 of those leads. What is the conversion rate and what is the close rate? 8%;25%8%;20%20%;25%20%;80% A low conversion rate can be caused by all of the following EXCEPT: Poor web design Poor audience selection Technical glitches Overly responsive design