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(a) What are the fundamental differences between consumer markets, business markets, and reseller markets? (b) Describe 2 different products that could serve the needs of
- (a) What are the fundamental differences between consumer markets, business markets, and reseller markets? (b) Describe 2 different products that could serve the needs of each 3 markets without needing modifications.
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Essentials of MIS
Authors: Kenneth C. Laudon, Jane P. Laudon
12th edition
134238249, 978-0134238241
