Question
A.5. Consider a company in the fast-moving consumer goods industry. They offer a wide range of high-quality products to defend their market share against competitors.
A.5. Consider a company in the fast-moving consumer goods industry. They offer a wide range of high-quality products to defend their market share against competitors. Also, they update their product line frequently to keep pace with trends. Currently, they hold a large share of the total market, so their production size is correspondingly large. Using the terminology learned in this course, answer the following questions by justifying your answer:
What kind of a product does this company produce?
What type of a supply chain do you recommend for production and distribution
of the company's products?
Based on the supply chain you recommend and the business strategy of the company, what do you recommend about the type of production process for this company?
What do you recommend about throughput, throughput time, capacity utilization, and batch size in the production process of this company?
Based on the production environment of this company, what kind of process layout would you recommend as the best fit?
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