AAA Building Supply is a building supplier that has never invested in advertising. The company is looking to increase its awareness in its local market. Based on the communication channels and accompanying budget numbers and anticipated weeks, assemble a strategic annual media plan that fits into their budget of $250,000.

A B C D Standard Proposed (budget=$250,000) Justification TV $152,000 2 Broadcast & Cable 16 weeks Terrestial Radio $87,000 3 16 weeks Outdoor- $109,000 4 Billboards/Benches Local PreRoll- $32,000 5 Banners-Mobile 16 weeks Pandora $25,000 6 16 weeks Facebook $5,000 7 Promoted Posts 24 weeks Twitter Promoted $5,000 8 Posts 24 weeks SMS/Text Messaging $5,000 9 1000 Messages Google Adwords $25,000 10 26 weeks 11 Email Marketing $45,000 12 Competitive Research $12,000 13 14 15 16