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ABC Company is in the process of preparing a budget for the upcoming year. The marketing department has just increased the number of units in
ABC Company is in the process of preparing a budget for the upcoming year. The marketing department has just increased the number of units in the sales budget by a significant 50% as compared to the last sales budget that was prepared for the year. Explain the impact this change will have on the Contribution Margin Income Statement.
Be specific about
how the components of the Income Statement will be affected.
what company managers must do differently to implement the revised budget.
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