about a dozen time$-$saving kitchen gadgets along the way. These are all home$-$made inventions made either by using new materials or by modifying existing gadgets to work in new, better ways. He has made duplicate gadgets for friends and some say they use the gadget every day. Tony quit his construction job to concentrate on his kitchen gadgets$-$he started his own company, Kitchen Helpers.

Which of the following statements is not true of the product life cycle?

The risks from competition in the introduction stage are generally high.

Not all products survive the introduction phase of the product life cycle.

There are four stages to the product life cycle.

Most small businesses can only afford to launch a product on a small scale.