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According to Barney, organizations that buy resources on the market are likely to be less successful in generating economic rent. Discuss. To clarify, according to

According to Barney, organizations that buy resources on the market are likely to be less successful in generating economic rent. Discuss.

To clarify, according to Barney, is it better to develop resources in-house or to go outside of the organization and buy them? What would be the advantages/disadvantages pros/cons of both?

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