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According to both reading and lecture discussion, it is clear that separating potential customers into varied categories for targeting and positioning of a product /
According to both reading and lecture discussion, it is clear that separating potential customers into varied categories for targeting and positioning of a productservice has far more "cons" than "pros." As a result, segmentation should become a "thing of the past" for marketers.
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True
False
and then second, in three sentences or less, explain why you selected the response you did?
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