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According to IKEA FURNISHING THE WORLD' ' case study Answer these questions: Questions for Discussion 1 Asses the development of IKEA's international competitiveness using Porter's
According to "IKEA FURNISHING THE WORLD' case study Answer these questions: Questions for Discussion
Asses the development of IKEA's international competitiveness using Porter's Using Porter's Forces Model
What has allowed IKEA to be successful with a relatively standardized product and product line in a business with strong cultural influence? Did adaptations to this strategy in the North American market constitute a defeat to their approach?
Which features of the "young people of all ages" are universal and can be exploited by a globalregional strategy?
Is IKEA destined to succeed everywhere it cares to establish itself?
What are the environmental factors that will make IKEA successful in a subSaharan African economy like Nigeria if the organisation decides to open a branch in the country?
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