According to lecture, a theory that is considered "falsifiable" is one that: Has been proven wrong Is simple and easy to understand Can be tested Can be used to develop similar theories During COVID-19 pandemic, some people posted videos of themselves on social media consuming hydroxychloroquine because they believed it would prevent them from getting COVID, even though the FDA warned that consuming hydroxychloroquine to prevent and treat COVID was dangerous. However, some viewers who saw these posts ended up trying hydroxychloroquine in an effort to prevent and treat COVID. The phenomenon described here is most closely related to: Self-Discrepancy Theory Self-Reflection Theory Hypodermic Needle Theory Communication Accommodation Theory A Communication Studies student at Northeastern decides to perform a content analysis of television talk shows to determine whether there are liberal biases during presidential election seasons. She identifies the 10 most popular talk shows (e.g., The Tonight Show, Jimmy Kimmel Live, Today, The View), makes a list of all episodes that aired, and then randomly selects 20 episodes to perform the content analysis on. What are the pros and cons of her approach? Potentially less representative of the actual information environment, but efficient way to gather data Hard to make causal claims and nearly impossible to develop measure content categories Easy to make causal claims, but nearly impossible to develop measurable content categories Inefficient way to gather data, but highly representative of actual information environment Suppose a researcher wants to know how frequently U.S. television shows include positive depictions of immigrants. Which type of research method would best answer this research question? Content analysis Experiment Ethnography Survey You're watching This Is Us on TV when a commercial for Lipitor, a medication used to treat high cholesterol, comes on the screen. According to the Frosch et al. study on direct-to-consumer advertising of pharmaceuticals, what is the commercial likely to contain? Predominantly negative emotional appeals Information about who could be at risk for the condition and who needs the product Factual claims and rational arguments