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According to our text, Research information is neither intuitive nor haphazardly gathered. Literally, research (re-search) -search again Business research must be objective Detached and impersonal
According to our text,
Research information is neither intuitive nor haphazardly gathered.
Literally, research (re-search) -"search again"
Business research must be objective
Detached and impersonal rather than biased
It facilitates the managerial decision process for all aspects of a business.
BUSINESS RESEARCH
How will you utilize this information in development of your research prospectus?
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