Activity level and cost information The level of each activity in the three market segments and the total cost incurred for each activity in 2022 are shown below Pharmassist Ine specializes in the distribution of pharmaceutical proucts. Pharmassist operates at capacity and has three main market segments (Click the icon to view the segments.) Rick Flair, the new controller of Pharmassist, reported the following data for August 2022 (Click the icon to view the data ) (Click the icon to view the activities and relevant information) (Click the icon to view the activity level and cost information.) Requirement 1. Compute the August 2022 gross margin percentage for each of Pharmassist's three market segments. (Enter the percent to two decimal places, XXX% ) Data table Required 1. Compute the August 2022 gross margin percentage for each of Pharmassist's three market segments 2. Compute the August 2022 per-unit cost driver rate for each of the five activity areas 3. Use the activity-based costing (ABC) information to allocate the $332,880 of "other operating costs" to each of the market segments Compute the operating income (loss) for each market segment 4. Comment on the results. What new insights are available with the activity-based information? (the icon to view the segments.) Activities For many years, Pharmassist has used gross margin percentage [(Revenue-Cost of goods sold) - Revenue] to evaluate the relative profitability of its different groupings of customers (distribution outlets). Flair recently attended a seminar on activity-based costing (ABC) and decides to consider using it at Pharmassist. Flair meets with all the key managers and many staff members. People generally agree that there are five key activity areas at Pharmassist. Each customer order consists of one or more line items. A line item represents a single product (such as Extra-Strength Tylenol Tablets) Each product line item is delivered in one or more separate cartons. Each store delivery entails the delivery of one or more cartons of products to a customer Pharmassist's staff stacks cartons directly onto display shelves in customers' stores. Currently, there is no additional charge to the customer for shelf stocking, and not all customers use Pharmassist for this activity