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Adidas Group owns Reebok, Rockport, and TaylorMade brands, Adidas uses the different brands to pursue a ( n ) strategy. Multiple choice differentiated targeting concentrated

Adidas Group owns Reebok, Rockport, and TaylorMade brands, Adidas uses the different brands to pursue a

(

)

strategy.

Multiple choice

differentiated targeting

concentrated targeting

undifferentiated targeting

micromarketing

benefit targeting

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