Question
Adidas vertical (common size) and horizontal (trend) analysis: In support of your financial ratios analysis, you may prepare common-size statements (i.e. express each item on
Adidas vertical (common size) and horizontal (trend) analysis: In support of your financial ratios analysis, you may prepare common-size statements (i.e. express each item on the balance sheet as a percentage of assets and each item on the income statement as a percentage of sales) in order to make all aspects of the financial statements more easily readable and comparable, and identify important aspects (for example, you may notice that cash and cash equivalents are a significant proportion of total assets). Also, perform a horizontal analysis (i.e. check how key financial statement items evolve across different years) to identify and explain significant changes over time.
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