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Adventure Gear Co. manufactures and sells 6 different models of adventure gear. Adventure Gear is contemplating a 4% price cut for all models. It expects

Adventure Gear Co. manufactures and sells 6 different models of adventure gear. Adventure Gear is contemplating a 4% price cut for all models. It expects the price cut to result in a 7% increase in units sold for models T2001, T2003, and T2005. The other three models (T2002, T2004, and T2006) are expected to see a 5% increase in sales volume. Assess the impact of the price cut on Adventure Gear’s profits and prepare the equity statement.

Model

Sales Price

Variable Costs

Sales Volume

T2001

$125

$60

2,000

T2002

$135

$65

3,000

T2003

$145

$70

4,000

T2004

$155

$75

2,500

T2005

$165

$80

2,200

T2006

$175

$85

1,800

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