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Advertisement campaign Dr Rick/mockumentary Progressive Insurance www.youtube.com Did it manifest a desire for the product advertised? Why? What was the execution method used in the
Advertisement campaign
Dr Rick/mockumentary Progressive Insurance www.youtube.com
Did it manifest a desire for the product advertised? Why?
- What was the execution method used in the campaign? Was it an effective execution method or would another one have worked better?
- How can a marketing manager measure the effectiveness of his or her advertising campaign?
- What is integrated marketing communications and did the advertising campaign which you analyzed incorporate the elements of integrated marketing communications? Why or why not?
Conclude your postingwith a summary paragraph that synthesizes one or two key issues or points of your initial post.
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