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After completing his analysis of the three major HAND initiatives, what should Jim Geraghty recommend to Henri Termeer, and how can he support his recommendation?
After completing his analysis of the three major HAND initiatives, what should Jim Geraghty recommend to Henri Termeer, and how can he support his recommendation?
How should Henri Termeer decide? What criteria should he use?
How should Genzyme implement the recommendations you have made? What resources should be allocated? What partnering approach should be taken?
How would you evaluate the HAND initiative as a CSR program? How appropriate is it for a company like Genzyme? What changes would you recommend?
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