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Alhambra's Fresh Mex restaurant was quickly losing customers over a two-week period. The manager decided to ask his regular customers if they knew what was

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Alhambra's Fresh Mex restaurant was quickly losing customers over a two-week period. The manager decided to ask his regular customers if they knew what was happening to the crowds You were correct. that used to visit the place. The information she received was that two blocks away from Alhambra's, a new Fresh Mex restaurant had opened up that provided meals faster and cheaper. If the manager hadn't asked her customers, she wouldn't have discovered the real reason for the decline. With this new marketing research information, what should she do? O continue to operate the restaurant the same as before O use the customer feedback, research the competition, and make adjustments to Alhambra's menu and service O forget about the competition and rely on the loyalty of her customers

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