Ali.Company prepared the following preliminary budget assuming no advertising expenditures: Selling price $10 per unit Unit sales.. 100.000 Variable Costs $600,000 Fixed costs $300.000 1. What is the BEP in units and in $ 2- Based on a market study, the company estimated that it could increase the unit selling price by 15% and increase the unit sales volume by 10% if $100.000 were spent on advertising. Assuming that these changes are incorporated in its budget What is the budgeted net operatina income