All companies want to be perceived as green and not damaging the environment nor contributing to climate change. In pursuit of that image, many companies have overstated or misrepresented their environmental bona fides. This is a practice called greenwashing. Read thelinked articlefor details.

Here is an example of a greenwashed ad. Why? Fiji bottled water has a huge carbon footprint shipping water from Fiji to the U.S. It is quite a stretch to call this product green.

• Find your own example of greenwashing and post it.
• Explain why you think it constitutes greenwashing.
• If you were the CEO, would you have authorized the ad you chose?

Every drop is green. FIJI NATURAL ARTESIAN WATER PURELEE Your FUI Water purchase helps reduce carbon emissions and protect Fijian rainforests. To learn more, go to fijigreen.com