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ALL INSTRUCTIONS HAS TO BE FOLLOWED AND ALL QUESTIONS ANSWERED IN AT LEAST 2 PARAGRAPHS The board members of Felicia & Fred are strategically evaluating

ALL INSTRUCTIONS HAS TO BE FOLLOWED AND ALL QUESTIONS ANSWERED IN AT LEAST 2 PARAGRAPHS

The board members of Felicia & Fred are strategically evaluating the prospects of fulfilling increasing demand for its products and reaching new consumers. You have recently evaluated the expansion of manufacturing facilities for Felicia & Fred, entailing two alternative projects: customizing and refurbishing a large former mill building; versus building a new facility after razing the old structure, which currently exists on the proposed site. Below is a table summarizing your findings:

Project Strategy NPV IRR
Refurbish $450,000 14%
Build New $350,000 16%

The companys WACC is currently 10%. Which of the project alternatives should be chosen by the company? Which decision rule should be the basis of decision making when the outcomes conflict?

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