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Although Dell began selling PCs through retailers in 2 0 0 7 , the firm continues to rely heavily on direct sales to end users.
Although Dell began selling PCs through retailers in the firm continues to rely heavily on direct sales to end users. How did and does Dells marketing strategy differ from that of its major competitors such as HP and Lenovo?
Sales of personal computers grew rapidly in the s and early s but have leveled off in the s Is it possible for Dell to continue to grow in such a heavily saturated market?
Will Dell face significant problems of CEO succession when Michael Dell eventually leaves the firm?
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