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Although research shows that most consumers dislike the practice of telemarketing and more than 191 million have signed up for the national Do Not Call
Although research shows that most consumers dislike the practice of telemarketing and more than 191 million have signed up for the national Do Not Call Registry, organizations still use telemarketing because:
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Marketing Management
Authors: Dawn Iacobucci
1st edition
1285429958, 978-1285429953
