Question
Amazon's success at anticipating customer needs and fulfilling them is evidenced by its record-breaking profits. -How does Amazon create value for its customers? -What are
Amazon's success at anticipating customer needs and fulfilling them is evidenced by its record-breaking profits.
-How does Amazon create value for its customers?
-What are the tradeoffs between the convenience Amazon offers and the sustainability issues its business model creates?
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
