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ames suggests the advertising strategy below to the other financial planners: 1. They promote connections between the financial planners and famous Geelong footballers. James explains

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ames suggests the advertising strategy below to the other financial planners: 1. They promote connections between the financial planners and famous Geelong footballers. James explains that footballers are amongst the favourite and most influential celebrities amongst the general population of Geelong. James suggests they say in their advertising that "The greatest ever father and son duo of players, Gary Abet Senior and Gary Abet Junior, recommend you use one of these five qualified, local Geelong based financial planners to secure your financial future". James explains the advert will include the list of the five planners and their contact details. The other planners are concerned and one says "But neither of the Abets use our planning services", but James says "They would strongly recommend us if they knew about us, so that's ok". 2. They promote a "special plan price" during the month of May for new clients whereby clients can obtain a full financial analysis and future financial plan for only $9.99. When the other 4 planners complained that $9.99 is an absurdly low price and that they would lose too much money doing a plan at that price, James tells them not to worry. James explains to them that they will each only do one client at the low price of $9.99 and then tell other people who call wanting the advertised special price that they are too late and all the spots at that price have already gone. James explains that they can then sell the clients a full price plan at $499.99. Advise the ACCC whether there are any breaches of section 29(1) or section 35 of the Australian Consumer Law. Include detailed references to subsections in your analysis. Specifically discussed in detail how the facts of each advertising plan maybe in breach of the sections

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