Amidst the COVID-19 pandemic, a major retailer is reopening its stores and running a sales ad in the Sunday newspaper. To test its pulling power, them retailer will run another ad the same day advertising an online sale. The strategy of using a(n) will help the retailer learn how quickly peop are venturing back to brick-and-mortar storesa.) combination rateb.) ROPc.) tearsheetd.) split rune.) full-position rateThe advertising profession has struggled with issues of truthfulness and ethicsDuring what time period did the simmering resentment finally boil over Into a full-blown consumer movement, which led to government regulation and ultimately to Industry efforts at self-regulation? a.) early 1900sb.) mid-1900sc.) early-200sd.) late-1900se.) mid-1800s

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