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Among parts of the marketing mix, which is the most flexible (easiest and quickest to change)? A. Distribution B. Price C. Product D. Purchasing E.
Among parts of the marketing mix, which is the most flexible (easiest and quickest to change)? A. Distribution B. Price C. Product D. Purchasing E. Promotion
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Operations management
Authors: Nigel Slack, Stuart Chambers, Robert Johnston
6th edition
273731602, 978-0273731603
