Among the points to be considered as evaluation criteria are Introduction, Coherence and relevance in the development of the analysis of each subtopic, evidence (graphs and / or tables), It consists of selecting a Product (not brand) and developing a detailed analysis of the product referring to the following topics:

1. Production possibilities frontier
2. Demand, supply and balance
3. Excess supply and Shortage of supply
4. Movement in the Amount Demanded and the Amount Offered
5. Shift of the Demand and Supply Curves
6. Elasticity of Demand
7. Elasticity of Supply
8. Cross Elasticity of Demand