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An advertiser places an ad in the Buffalo News. Buffalo News circulation is 1,000,000 issues. The cost of the ad is $10,000. 17. What is

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An advertiser places an ad in the Buffalo News. Buffalo News circulation is 1,000,000 issues. The cost of the ad is $10,000. 17. What is the CPM of this Ad? 18. What is the reach of this Ad

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