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An American economist transformed collective behavior studies in the 1950s, arguing that ideological commitment is not sufficient to sustain movement activity. SMOs, much like any
An American economist transformed collective behavior studies in the 1950s, arguing that ideological commitment is not sufficient to sustain movement activity. SMOs, much like any organization, all offer some benefits, and must address the _________________ to maintain an active membership by providing select incentives to encourage participation
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