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An analytics consultant at an insurance company has gathered data to train a model to predict the best communications channel to contact a potential customer
An analytics consultant at an insurance company has gathered data to train a model to predict the best communications channel to contact a potential customer with an offer of a new insurance product. The following table contains an extract of the data. The variables in this dataset are defined as follows: Untitledpng AGE: The customers age GENDER: The customers gender male or female LOC: The customers location rural or urban OCC: The customers occupation MOTORINS: Whether the customer holds a motor insurance policy with the company yes or no MOTORVALUE: The value of the car on the motor policy HEALTHINS: Whether the customer holds a health insurance policy with the company yes or no HEALTHTYPE: The type of the health insurance policy PlanA PlanB, or PlanC HEALTHDEPSADULTS: How many dependent adults are included on the health insurance policy HEALTHDEPSKIDS: How many dependent children are included on the health insurance policy PREFCHANNEL: Preferred channel The graphs below illustrate the relationship between a feature variable GENDER and the target variable PREFCHANNEL There are four plots: one plot of the distribution of values of the feature variable in the entire dataset, and three plots illustrating the distribution of the feature variable for each category of the target variable. Untitledpng Based on the strength of relationship between the feature variable GENDER and target variable PREFCHANNEL would you include GENDER in a predictive model to predict PREFCHANNEL? In up to sentences, describe your reasoning, which should be based on the observations in the plots.
An analytics consultant at an insurance company has gathered data to train a model to predict the best communications channel to contact a potential customer with an offer of a new insurance product. The following table contains an extract of the data.
The variables in this dataset are defined as follows:
Untitledpng
AGE: The customers age
GENDER: The customers gender male or female
LOC: The customers location rural or urban
OCC: The customers occupation
MOTORINS: Whether the customer holds a motor insurance policy with the company yes or no
MOTORVALUE: The value of the car on the motor policy
HEALTHINS: Whether the customer holds a health insurance policy with the company yes or no
HEALTHTYPE: The type of the health insurance policy PlanA PlanB, or PlanC
HEALTHDEPSADULTS: How many dependent adults are included on the health insurance policy
HEALTHDEPSKIDS: How many dependent children are included on the health insurance policy
PREFCHANNEL: Preferred channel
The graphs below illustrate the relationship between a feature variable GENDER and the target variable PREFCHANNEL There are four plots: one plot of the distribution of values of the feature variable in the entire dataset, and three plots illustrating the distribution of the feature variable for each category of the target variable.
Untitledpng
Based on the strength of relationship between the feature variable GENDER and target variable PREFCHANNEL would you include GENDER in a predictive model to predict PREFCHANNEL? In up to sentences, describe your reasoning, which should be based on the observations in the plots.
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