An independent-samples t-test was carried out by a fashion brand, Giordano. They need to understand if the consumers' intentions to buy their products, varies with gender. Respondents were asked to rate 'Purchase Intention for Giordano', using a 7-point scale (1=Very Low, 7=Very High). Results of the test are presented below:

Independent Samples t-test Levene's Test for Equality of ttest for Equality of Means Variances 95% Confidence ' - Std. Error Interval of the tailed) Difference Difference Difference Equal Variances 0.066 0. 798 -2. 292 0.027 -1. 190 0 519 -2. 238 -0. 143 Purchase assumed Intention Equal for Variances Giordano -2.297 42.503 0.027 -1.190 0.518 -2.236 -0.145 not assumed Group Statistics Std. Std. Error Gender N Mean Deviation Mean Purchase Female 24 3.67 1.761 0.359 Intention for Male 21 4.86 1.711 0.373 Giordano