Question
An influencer with the following information is being considered for a campaign. Influencer followers Average Reach Average CTR for each post Conversion rate Influencer A
An influencer with the following information is being considered for a campaign.
Influencer | followers | Average Reach | Average CTR for each post | Conversion rate |
Influencer A | 1,000,000 | 60% | 5% | 10% |
24. How many impressions do you expect for each post? A. 5,000 B. 50,000 C. 60,000 D. 600,000
25. How many clicks do you expect to generate from each post? A. 3,000 B. 5,000 C. 30,000 D. 50,000
26. How many conversions do you expect to generate from each post? A. 300 B. 500 C. 3,000 D. 5,000
27. If each customer spends $200 on the website, how much revenue is expected? A. $60,000 B. $100,000 C. $600,000 D. $1,000,000
28. The influencer requests a $5,000 flat fee plus 5% of the generated sales for each social media post. How much is the expected cost of each post? A. $30,000 B. $35,000 C. $40,000 D. $50,000
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