ANALYSIS $(1/3)$

How does the firm anchor strategic decisions in business ethics?

What is the firm's process for creating strategy and how does strategy come about?

How does the firm make money?

FORMULATION $(2/3)$ IMPLEMENTATION $(\frac{3}{3})$

How should the firm leverage internal resources, capabilities, and core competencies for competitive advantage?

What type of corporate governance is most effective?

How should the firm organize to turn the formulated strategy into action?