1. analysis about starbuck coffee.
2. Identification of the firms' vision, mission, objectives, and strategies.
3. A proposal for a new vision and mission that you feel would better represent the company.
4. Internal strengths and weaknesses
5. External opportunities and threats
6. An IFE and EFE OR a SWOT Analysis
7. Recommendations on strategic directions for the company that are supported by 2 of the following:
8. SPACE Matrix
9. BCG Matrix
10. IE Matrix
11. QSPM
12. Rationalization as to why recommendations are being made.